Automotive Marketing Agency Manchester

SPECIALIST MARKETING AGENCY MANCHESTER - DEVOTED TO THE AUTOMOTIVE SECTOR

Our marketing experience within the Automotive industry spans over 15 years and continues to grow. Our extensive involvement within the automotive aftermarket, media & current affairs enables us to compose industry news & articles that grab the attention of customers and position your business as the go-to-automotive leader.

Our team have worked in various sectors of the Automotive industry but principally in the sale of specialist wheels & tyres for bus, coach, trucks, trailers, light commercial vehicles & Recruitment. Our social media and PR team can promote your views, news and articles across multiple marketing routes bringing customers to your door & enhancing your online visibility.

Marketing Horsepower on Demand

We have worked alongside companies who manufacture alloy and steel wheels, together with tyre manufacturers such as Pirelli, Continental, Bridgestone.

We also recognise that aftermarket sales can be influenced by the sale of new trucks, coaches and buses. According to the SMMT (Society of Motor Manufacturers & Traders) UK coach and bus registrations fell to their lowest levels by February 2022 due to COVID and low ridership levels.  Light Commercial Goods Vehicle sales were also down by 26.9%. However, the good news was that HGV registrations were up by 12.9% as the UK market gains ground after the pandemic. The SMMT also called for the automotive sector to be the engine of the UK’s future international trade deals after a new report reveals vehicles are the nation’s most valuable exported goods, worth £27 billion. Here’s the SMMT UK Automotive Trade Report for 2021 

Key points of the report include:

Vehicle export revenues reached £27 billion in 2020, making them more valuable to the UK than power-generating machinery and gold, even during a year when the global pandemic disrupted trade flows and shut down markets around the world.

The UK automotive sector as a whole generated a total trade revenue of £74 billion, underlying its monumental importance to international trade, with more than 80% of British-built cars and more than 60% of light commercial vehicles destined for export.

From specialist sports cars and high-end luxury vehicles to mass-market volume cars, from the vans and trucks that sustained supermarkets and broader society to the world renowned British buses and taxis, the UK produces (and exports) it all.

With hopes rising worldwide that the pandemic is now in retreat, the UK’s trade policy must now take advantage of the opportunities from a post-Brexit, post-fossil fuel world to restore growth and jobs with automotive central to this ambition.

According to Just-Auto the UK freight truck market is picking up

The UK’s heavy truck market is picking up, but still running a fifth under pre-pandemic levels.

New heavy goods vehicle (HGV) registrations in the UK increased by 128.7% in the second quarter of 2021, according to figures released today by the Society of Motor Manufacturers and Traders (SMMT).

The increase saw some 9,493 units registered, up from 5,342 in Covid-impacted 2020. Compared to the pre-pandemic five-year average, however, truck registrations fell 20.1%, as nationwide lockdown and business uncertainty continued to discourage greater investment in new equipment.

Performance for the year to date followed a similar pattern, with 19,557 vehicles registered in 2021 – a 46.6% increase on 2020, but falling short by some 7,907 trucks when compared to 2019, a 28.8% reduction.

Our in-house team of PR & creative marketing experts can play a key role in your business growth.

They understand how the aftermarket automotive industry works and can plan, create and implement successful marketing campaigns that add horsepower to your growth and improve your bottom line.

Experts in Online or Offline Marketing

You can be assured of our solid reputation and proven track record of getting results whilst delivering highly proactive marketing support which helps your business to grow. We are able to plan, create and deliver unique marketing campaigns across a multiple of marketing channels, boosting your online performance & maximising brand power. So, whether you need online, offline, social media content or even PR then we’re eager to please.

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Inspiring Automotive Marketing Campaigns

Advertising & Public Relations

Whether its writing up an editorial, sourcing the right media, launching a new service or just designing an advert, you can be assured that our advertising team have the expertise to deliver incredible results. Advertisement campaigns can be built around attracting new customers, launching a new product or just creating more brand awareness. The choice is yours. We also work alongside some of the leading online Automotive Magazines & news channels which include:

  • Truck Expert
  • Tread Magazine
  • Tyrepress
  • Truck & Driver
  • Truck Market News
  • Tire Technology International
  • Truck & Track

Web Design

If you need to refresh your existing website or even build a new website then you have arrived at the right place. Our web design service includes everything from market & competitor analysis right through to copy writing. In a nutshell we can build your new website from start to finish, creating a tailored design with integrated software to maximise online sales. We can even optimise your website for SEO (search engine optimisation) which will maximise your organic search results on Google. We can offer

  • Web Design & Build
  • Content & Copy Writing
  • Search Engine Optimisation
  • Google Analytics
  • Google Adwords

Graphic & Print Design

Whether you want a brochure, flyer, stationery pack, or press advertisement then our in-house design team are on hand to help. Our creative team will provide you with unique & inspiring graphical designs, matched with clever content, which will captivate customers and leverage your brand power. We can deliver

  • Creative Graphic Design
  • Copy Writing & Content Management Services
  • Printing & Design Services

Social Media

If you’re wanting unique content creation on the latest hot automotive topics or someone who regularly engages with your customers, you can certainly depend on us. Our social media services will deliver tangible results whilst growing your followers, likes, shares & increasing your brand reputation. We offer the following social media services

  • Content, images & unique copy writing
  • LinkedIn Social Media Management
  • Facebook Social Media Management
  • Twitter Social Media Management
  • Instagram Social Media Management
  • Increasing likes, shares & followers
  • Increasing customer engagement whilst also driving sales
Public Relations services
Web Design services
Graphic Design
A Useful Guide to Social Media

Our creative team has extensive experience of the automotive industry sector so why not kick start your sales and marketing campaigns by calling 0345 408 5488

Where do you want to go next...

Why not take advantage of our FREE no obligation Marketing Consultation to see how we can help transform your marketing and sales performance.  Call us now on 0345 408 5488